Privacy Policy

Introduction

Aeterna Club (“Aeterna,” “we,” “us,” or “our”) is committed to protecting the privacy, confidentiality, and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and protect the information you provide to us in connection with your use of our website, application process, membership, and any communications — including SMS/text messages — sent by or on behalf of Aeterna.

By visiting our website, submitting an application, becoming a member, or opting in to receive communications from us, you acknowledge and agree to the practices described in this Privacy Policy. If you do not agree, please discontinue use of our services.

This policy is written to be read — not hidden. If anything is unclear, reach out to us directly at [email protected].

Who We Are

Aeterna Club is a private longevity club based at 5409 Maryland Way, Brentwood, TN 37027. Aeterna Private is the physician practice inside the Club, led by Dr. Lee Howard. The entities covered by this policy include:

• Aeterna Club (5409 Maryland Way, Brentwood, TN 37027)
• Aeterna Private (5409 Maryland Way, Brentwood, TN 37027)
• Any affiliated digital properties, including aeternaclub.com

Aeterna Club, 5409 Maryland Way, Brentwood, TN 37027. Email: [email protected]. Phone: (615) 307-7246.

Information We Collect

We collect information you provide directly, information we collect automatically, and in limited cases, information from third parties.

We do not collect Social Security numbers, financial account numbers, insurance information, or full medical records through our website. Clinical health information collected as part of an active membership is governed by a separate clinical agreement and applicable HIPAA protections.

How We Use Your Information

We use the information we collect for the following purposes:

• To review, evaluate, and respond to your membership application
• To schedule and conduct private screening calls
• To provide and manage active membership services
• To send appointment reminders, care updates, and operational communications
• To send marketing communications (with your consent, where required)
• To send SMS messages (only to those who have explicitly opted in)
• To improve our website, services, and communications
• To comply with applicable laws, regulations, and professional standards

We do not use your information to make automated decisions that have legal or similarly significant effects on you.

SMS & Text Messaging

By opting in to receive SMS or text messages from Aeterna Club, you agree to receive recurring text messages, which may include appointment reminders, membership updates, health advisory notifications, and marketing messages about Aeterna services.

Message frequency may vary. Message and data rates may apply based on your carrier plan.

To opt out at any time, reply STOP to any text message. You will receive one final confirmation message and no further texts will be sent. To opt back in, reply START. For help, reply HELP.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties under any circumstances.

Aeterna Club will only send SMS messages to individuals who have explicitly provided their mobile phone number and affirmatively opted in. Opt-in may occur through submitting our membership application with the SMS consent box checked, verbally agreeing during a consultation, texting a keyword to our designated number, or completing a web form that includes a clearly labeled SMS opt-in checkbox.

Consent to receive SMS messages is never required as a condition of purchasing goods or services or obtaining membership. Supported carriers include AT&T, T-Mobile, Verizon, Sprint, Boost Mobile, US Cellular, and MetroPCS. Carriers are not liable for delayed or undelivered messages.

A2P 10DLC Disclosure

Aeterna Club sends text messages through the A2P 10DLC (10-Digit Long Code) channel, a regulated messaging pathway governed by the CTIA and major U.S. wireless carriers. Our messaging campaigns are registered and approved through this channel.

A2P messaging means our messages are sent from a business platform to individual recipients — ensuring professional, regulated, and accountable communication.

Registered Use Cases:

Opt-Out Keywords: STOP, STOPALL, UNSUBSCRIBE, CANCEL, END, QUIT. Upon receipt, we immediately cease sending messages and send one final opt-out confirmation.

We do not send unsolicited SMS messages. We do not purchase or use third-party lists for SMS outreach. All recipients have individually and explicitly consented to receive messages from Aeterna Club.

Data Sharing for SMS: We do not share, sell, rent, or transfer your mobile phone number or SMS opt-in status to any third party for their marketing purposes. Your consent data is stored securely and used solely to manage your SMS communications with Aeterna.

Email Communications

When you submit an application, become a member, or otherwise provide your email address, we may send you:

• Application status updates and confirmation emails
• Membership information, welcome materials, and onboarding communications
• Appointment and care reminders
• Newsletters, educational content, and service announcements (if opted in)
• Event invitations and advisor briefings

You may unsubscribe from marketing emails at any time by clicking the “Unsubscribe” link in any email or by contacting [email protected]. Our email communications comply with the CAN-SPAM Act and, where applicable, CASL.

Sharing Your Information

We do not sell, rent, or trade your personal information. We may share your information only in the following limited circumstances:

• Service Providers: Trusted third-party vendors who assist us in operating our website, sending communications, scheduling appointments, or managing our CRM — subject to strict data processing agreements
• Healthcare Coordination: With your explicit consent, with specialists or providers you ask us to coordinate with
• Legal Compliance: When required by applicable law, court order, or government authority
• Safety: To protect the rights, safety, or property of Aeterna, its members, or the public
• SMS Consent is Never Shared. No mobile opt-in data, phone numbers collected for SMS purposes, or SMS consent records are ever shared with any third party for any purpose — including marketing, resale, or data aggregation.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer period is required or permitted by law.

Upon expiration of the applicable retention period, we securely delete or anonymize your information. Deletion requests submitted before the retention period ends will be accommodated to the extent permitted by law.

Your Rights

Depending on your location, you may have certain rights with respect to your personal information. We honor these rights regardless of where you are located:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information, subject to applicable legal requirements
• Portability: Request a portable copy of your data in a structured, machine-readable format
• Objection: Object to our processing of your information for direct marketing purposes
• Withdraw Consent: Withdraw any consent previously provided, including to SMS or email marketing

To exercise any of these rights, contact us at [email protected]. We will respond to all verified requests within 30 days. You will never be penalized for exercising your privacy rights.

Cookies & Tracking

Our website uses cookies and similar tracking technologies. We use Essential Cookies (required for functionality), Analytics Cookies (aggregated, anonymized traffic data), Preference Cookies (remember settings), and Marketing Cookies (with your consent only). You may manage cookies through your browser settings. Our cookie banner lets you customize preferences on your first visit.

Children’s Privacy

Our website and services are not directed to children under the age of 18. We do not knowingly collect personal information from individuals under 18. If we become aware that we have inadvertently collected information from a minor, we will take immediate steps to delete such information. Contact us at [email protected] if you believe this has occurred.

Security

We implement administrative, technical, and physical safeguards including SSL/TLS encryption, access controls limiting data access to authorized personnel, secure storage of SMS opt-in records, regular security assessments of systems and third-party vendors, and employee training on data privacy.

No method of transmission over the internet is completely secure. In the event of a data breach affecting your rights, we will notify you as required by applicable law.

Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last Updated” date, notify active members by email at least 14 days before the change takes effect, and for significant changes to SMS practices, seek renewed consent where required. Your continued use of our services after the effective date constitutes acceptance of the revised policy.

Contact Us

For privacy-related questions, data requests, SMS opt-out assistance, or any concern regarding this policy:

Aeterna Club, 5409 Maryland Way, Brentwood, TN 37027. Email: [email protected]. Phone: (615) 307-7246. Response Time: Within 5 business days.

To unsubscribe from SMS: Reply STOP to any text message from us. To unsubscribe from email: Click “Unsubscribe” in any email, or email [email protected].

This Privacy Policy was prepared in accordance with applicable U.S. federal and state privacy laws, HIPAA where applicable, the TCPA (Telephone Consumer Protection Act), the CAN-SPAM Act, and CTIA A2P 10DLC messaging standards.